Exploring Website Design Cost Australia

Name: Gayan Perera
Address: Australia

Our Comprehensive Guide To Website Costs When you’re searching for a web developer to help you create a website for your business that will make you stand out from the crowd, the overall costs can be confusing to a first timer. If you haven’t had any experience in the web design or development world, it […]

Design and Development
December 12, 2023
Gayan Perera

Our Comprehensive Guide To Website Costs

When you’re searching for a web developer to help you create a website for your business that will make you stand out from the crowd, the overall costs can be confusing to a first timer. If you haven’t had any experience in the web design or development world, it can be quite difficult to navigate why certain services cost the way they do. When you’re beginning your journey to develop a website for your business, one key question remains: How much does website design cost in Australia?

In this guide, our team of expert web designers will guide you through the range of factors that can influence the overall cost of your website design, we will also explore different pricing models and we will show you exactly why it is paramount that you invest in high-quality web design in order to give your business the very best chance of success.

At Web Design Owl, our web designers have years of experience in the web design space and have been privy to the way services have changed and evolved over the years. With this our team is also super familiar with the way that pricing for web design has changed over the years. If you’re ready to fully understand the overall cost of web design, we’re here to help. You really do get what you pay for.

What Are Some Of the Average Rates For Website Design In Australia?

If you’re trying to compare and consider the various costs that may be associated with website design in Australia, it’s crucial to factor in a range of different elements so you know exactly how much you need to budget for your website design costs.

If you’re looking to have the overall average costs and rates broken down into more easy to digest information, these are some of the different costs you may need to consider and the average rate many web designers charge for their services in Australia.

Essential Website Components:

Domain name registration: This typically ranges anywhere from $10 to $100 per year.
Hosting: Monthly hosting services for your website can range between $10 and $50 per month.
SSL certificate: Annual costs of an SSL certificate range from absolutely nothing to $100.

Website Foundation Costs:

WordPress themes: If you’re choosing to go for a pre-made template, various associated expenses can range from $0 to $200 every year.
Plugins & add-ons: Additional plugins and add-ons come with various costs, these can be between $0 and $100 each depending on the type of functionalities you’re looking for.
Stock images: If you’re wanting to source stock images for your website, these can cost up to $200.

Content:

Custom images & graphics: If you want personalised and custom visual content like photos, videos or graphics you can expect to pay anything from $500 to more than $5000 depending on the type of visual content you’re looking for.
Copywriting: Content and copy costs for your website can vary and will typically cost between $500 to $2000 per page of website copy.

Website design & development:

Design: Depending on the type of custom design work you’re looking for the costs can range anywhere from $2000 to upwards of $10,000.
Development: Creating the coding for the website can cost anywhere between $2,500 and $10,000.

Maintenance & updates:

Ongoing maintenance: The cost of ongoing maintenance, updates and general updates for your website range from $100 to $500 per month.

Keep in mind that these costs and rates are just estimates, if you are choosing to partner with a web design company like us at Web Design Owl we can help you find a web design solution in Australia that fits within your budget. We pride ourselves on offering great prices and competitive rates, you can contact us today to chat to us about our services and our great web design rates.

What Are The Popular Website Types And How Much Do They Cost?

There are a few different website types you’ll want to consider when you’re undertaking your website design. These are some of the most popular options alongside the amount of money they will set you and your business back.

One-page web design: If you’re just looking for a single page, you can expect to pay between $500 and $1,500 for one-page.
5 pages web design: If you’re wanting something a bit more extensive, 5 pages of web design will set you back between $1,000 and $5,000.
6-10 pages custom website design: Tailored and customised websites with a number of additional pages can cost anything from $2,000 to $10,000.
E-commerce web design: There are a number of added complexities when it comes to designing an online store, an e-commerce site could set you back $2,500 to $10,000.

What Additional Services & Costs Should I Keep In Mind?

There are a number of additional services on offer when you’re getting started on your web design journey, these are some of the additional services and costs you may not have considered when it comes to website design in Australia.

Support & maintenance

Monthly support and website maintenance fees can range from $100 to upwards of $1,000.

Virus cleanup

Keeping your website free of viruses and security issues, cleanup costs need to be considered and can set you back between $100-$500 per cleanup incident.

Custom integrations

If you’re looking to add unique features to your website you can expect to pay anything from $250 to $500 per integration depending on the function and the complexity of the integration.

You’ll want to keep in mind the additional costs you may encounter when building your website so you can tailor your budget to factor in not just the initial set-up and build costs but the ongoing costs you may have to budget for indefinitely.

What Influences The Cost Of Website Design In Australia?

There are so many factors that can influence the overall cost of your website design services. When it comes to website design, unfortunately there isn’t a one-size-fits all approach for every single business. The overall cost of website design really does work on a case by case basis.

The complexity of some web design requirements is what tends to influence the overall cost of the services. Our team at Web Design Owl knows how important it is to understand your businesses goals, ambitions and target audience before we provide you with an exact quote for our services. We aim to be as affordable as possible so that every individual business can get the website they’ve always dreamt of that also fits within your budget.

Some of the factors that we use to help us estimate the overall cost of your web design service include:

Page Complexity & Content Management

The overall number of unique pages and the desired functionality you require will heavily impact the overall price of the web design service. Simpler website layouts with standard texts and images are most cost-effective if you’re looking for something affordable. But if you’re aiming for something more unique and personalised, unique, custom layouts with interactive elements will increase the production time and therefore increase the overall cost of your web design service.

Content management systems (CMS) like WordPress, Shopify and other CMS platforms also contribute to the overall cost of your web design services. Choosing an easy to manage CMS platform for your website provides you with the benefit of easy content editing even on the live site.

DIY or Professional Approach

Obviously if you are going with a DIY approach to website design it could end up being far cheaper than working with a web design agency. Whether you can tackle the project yourself though is an entirely different kettle of fish. Working alongside a professional web design agency may increase your overall costs but it provides you with access to a myriad of expertise and allows your business to focus solely on your businesses day-to-day activities without having to worry about building an entire website in the background as well.

Copywriting Services

The cost of copywriting ultimately depends on whether it is done by one of your staff members in-house, or if it is outsourced to a freelance copywriter for a website design agency. Crafting compelling and effective copy and content is crucial to building your website. You want to ensure your content aligns with your brand’s overall tone, understands your customer base and works to optimise your website copy to improve the viability of your website on search engines.

Photography

High-quality images are essential for ensuring the success of your website, no one wants to spend time on a website that doesn’t look good! Custom photography can vary quite dramatically in price so if custom photography is something you may be considering for your web design you may want to shop around for an option that fits in with your budget.

Integrations

Another factor that can also influence overall website costs is integrating your website with other systems.The overall complexity of integrations with other systems can increase your overall web design costs. Pre-built integrations may be more cost-effective whilst custom integrations will be charged based on the hours required. It’s crucial for our team to understand exactly what your business requires before we determine any integration costs.

Our Website Design Cost Australia

At Web Design Owl we aim to remain as affordable as possible for our clients and customers, we know that access to a high-quality website is crucial for your businesses overall success. Whilst the overall website design cost will vary based on your needs, your business and the scope of work required to build you your dream website. If you’re looking for affordable website design costs in Melbourne, you’ve come to the right place! We can work with you to ensure you get the best website design at a price that fits within your budget.

There are a lot of factors that go into the overall website design cost in Australia, from the complexity of your dream website to the kind of layout you’d like. If you’re looking to work with a team of experts that can help you explain the individual costs of website design, you’ve found us. We are committed to being totally transparent when it comes to our pricing and the overall cost of your website design.

If you’d like a full breakdown of how we price our services you can contact a member of our team today!